Have you ever wondered how some individuals effortlessly stand out from the crowd, leaving an indelible mark on the world? It's not just luck or a stroke of genius—it's the power of their personal brand. And guess what? You have that power too! Recently, I had the pleasure of hosting a workshop ... READ the POST
Strategic Brand Development Workshop @ Expat Living: Recap
I recently had the pleasure of hosting the Strategic Brand Development Workshop on 12 May, and I have to say, it was a fantastic experience! It was great to see so many enthusiastic entrepreneurs eager to learn about branding and how to make their businesses stand out. During our workshop, we ... READ the POST
Louis Vuitton’s Lifestyle Brand Strategy: What Makes Them the Ultimate Fashion Powerhouse
Louis Vuitton is the king of bling. No other luxury brand can match its global appeal and eye-watering price tags. Statista has revealed that the global brand value of Louis Vuitton skyrocketed to approximately 23.4 billion U.S. dollars in 2022, up from 14.9 billion U.S. dollars the previous ... READ the POST
5 Most Effective Lifestyle Brand Marketing Strategies
Nothing beats a good cup of tea. It soothes your soul, warms your heart, and lifts your spirits. It's not just a drink, it's a way of life. And that's what lifestyle brands are all about. They are the tea masters of the marketing world who blend together products, narratives, feelings, and ... READ the POST
TWG Tea Company’s Branding Strategy: Brewing Success in the Tea Industry
Throughout human history, tea has been a source of delight, both as a way to soothe the soul and as a symbol of hospitality. But few could have imagined that tea would become one of the world's leading luxury brands. TWG Tea Company, founded in Singapore in 2008, is now one of the most ... READ the POST
8 Promotion and Marketing Ideas for International Women’s Day
What is International Women’s Day? International Women's Day is not just a day on the calendar (March 8); it's a celebration of strength, resilience, and determination! A day to celebrate the achievements of women, to fight for gender equality, and to unleash the power of sisterhood. As a ... READ the POST
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